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Browsing by Subject "kirpputorivaatteet"

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  • Vilhunen, Kaisa (2014)
    Goals: Garment recycling, second-hand clothes and flea markets have been a topic of public conversation lately. Mass production and fast fashion have caused an increasing amount of textile waste. Flea markets are one way to recycle unwanted garments instead of putting them directly to landfill. According to my own observations, 20 years ago Finns' attitudes towards buying clothes from flea markets and wearing them was different than attitudes of today. The purpose of the study is to find answers to the following questions: what did people think about second-hand clothes in 1989 and what do they think about them in 2014. If there has been some kind of a change, why has it happened and what is it like? Study strategy and methods: In this study there were two sources of data. One source was a survey on flea markets from 1989 found from the archive of National Board of Antiquities. Here 94 of those answers of the survey were used. Other source of data were collected in 2014 with the e-form of the University of Helsinki and were spread on Facebook. 289 of those answers were used in the study. The data were analyzed with Qualitative content analysis. Outcomes and conclusions: Finnish people's thoughts of second-hand clothes were two-parted in 1989. Because of the recession during the Second World War and ten years after that, second hand-clothes were still connected to poverty in 1989. They were considered outmoded and were bought with shame. People wore them at home and didn't want to go out wearing them. On the other hand, flea markets were found fashionable and it was popular to go shopping there. In 2014 people's thoughts about second-hand clothes were mainly positive. However, because of the mass production there were more clothes also in flea markets. Second-hand clothes were thought to be trendy, individual and ecological. Poverty was not directly connected to second-hand clothes. Instead of shaming, people were proud of wearing them. Hence, attitudes towards second-hand clothes had turned considerably more positive from 1989 to 2014.
  • Vilhunen Kaisa (2014)
    Goals: Garment recycling, second-hand clothes and flea markets have been a topic of public conversation lately. Mass production and fast fashion have caused an increasing amount of textile waste. Flea markets are one way to recycle unwanted garments instead of putting them directly to landfill. According to my own observations, 20 years ago Finns’ attitudes towards buying clothes from flea markets and wearing them was different than attitudes of today. The purpose of the study is to find answers to the following questions: what did people think about second-hand clothes in 1989 and what do they think about them in 2014. If there has been some kind of a change, why has it happened and what is it like? Study strategy and methods: In this study there were two sources of data. One source was a survey on flea markets from 1989 found from the archive of National Board of Antiquities. Here 94 of those answers of the survey were used. Other source of data were collected in 2014 with the e-form of the University of Helsinki and were spread on Facebook. 289 of those answers were used in the study. The data were analyzed with Qualitative content analysis. Outcomes and conclusions: Finnish people’s thoughts of second-hand clothes were two-parted in 1989. Because of the recession during the Second World War and ten years after that, second hand-clothes were still connected to poverty in 1989. They were considered outmoded and were bought with shame. People wore them at home and didn’t want to go out wearing them. On the other hand, flea markets were found fashionable and it was popular to go shopping there. In 2014 people’s thoughts about second-hand clothes were mainly positive. However, because of the mass production there were more clothes also in flea markets. Second-hand clothes were thought to be trendy, individual and ecological. Poverty was not directly connected to second-hand clothes. Instead of shaming, people were proud of wearing them. Hence, attitudes towards second-hand clothes had turned considerably more positive from 1989 to 2014.