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Now showing items 3470-3489 of 7170
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(2017)Traditionally psychological theories approach performance orientation as a personal trait or character. This study is based on the question if these traditionally individual considered traits could be consequency of social discourses. I consider neoliberal ethos as a governance by which individuals begin to govern themselves according to political interests. In neoliberal context entrenepreunial self becomes a new model of ideal self and governing themselves according this ideal individuals aim to redeem their proper citizenship and to secure their ”market value” in rising competition. Pursuing ideal self individuals adopt an entrenepreunial and performance oriented mentality and start to direct their actions and govern themself according these rationalities. The data consist of three half-structured interviews by general and adult education students of University of Helsinki. I study how society and its values is discussed by data and what are the individual consequences of neoliberal discourse and how individuals govern themselves by self techonlogies. The data is analyzed in discourse analytical way. The results consists of three chapter. At first chapter I analyzed how interviewees discuss about society and its values. Economical rules, result orientation and individual responsibility were emphasized but it could also be read that social responsibility was rising. At the second chapter I analyzed citizenship in neoliberal context. ”Zero-citizenship” was associated with participation of labor markets while reaching an ideal citizenship was associated with entrepreneurial performance rationalization and self governance. It was interesting that individuals detach themself of neoliberal governace e.g. through depression. This also makes agency possible. At third chapter I analyzed how downshifting and well-being have become an alternative to neoliberal demands althoug they could also be read as a new ways of governing the self. In this study is shown how neoliberal governance can effect harmful to individuals’ well-being. Mental health issues have traditionally been considered as a patological diseases but study’s results questions this view while considering these issues as a way to detach from neoliberal governance. Performance orientation is originated both individual and society and according to my reading some individuals are more sensitive to some ways of governance per se and adopt some subjectivities better than others. In future it would be intetersting to combine psychological and social perspectives when studying the formation of the self.
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(2018)Aims. The intention of this research is to survey what kinds of methods do teachers in Lukuklaani research project use to inspire children to read fiction literacy. The answers are viewed from the aspect of motivational psychology. The previous researches have shown that reading motivation is increased by a good reading technique, a possibility to have an influence on choosing literacy, goals and values, sharing reading experiences with others and the valuation of reading in one’s classroom. The results of the study were compared to these aspects. The research questions are: What kinds of methods do teachers in Lukuklaani research project use to inspire their students to read and how can these methods be justified by motivational perspective? Methods. This research is based on the research data of the Lukuklaani research project. The data was collected in November and December 2017. The essential research data of this study consists of the answers of question 44 in Lukuklaani questionnaire (N=107). The answers were categorised in six different categories. The question to answer was: “If you use some other methods besides the ones mentioned in the previous question, describe them shortly.” Additionally, the previous question 43 was surveyed shortly. It offers information on how well teachers know and how often they use methods called reading group, reading diploma, book tipping, reading competition, drama and a reading worm or a reading tree. Results and conclusions. The answers of the teachers in Lukuklaani research data could be segregated in four different methodological categories. Those were methods based on the amount of reading, the content of literacy, working together with other students and integration with other school subjects. All the methods can be justified by the aspect of motivational psychology. As a synthesis of this research a figure of four dimensions of reading motivation was build up. The figure guides teacher’s actions and supports the planning of literacy teaching processes from the aspects of students’ motivation and the aims of the curriculum.
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(2017)This thesis aims to clarify and integrate how Martin Buber's philosophy is utilized in Finnish research regarding education and dialogue. According to this thesis, in recent Finnish research main focus has been on following themes: Buber's worldview and religion, Buber's philosophy, the two word pairs (I-It and I-Thou) and education.
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(2016)Tiedekunta - Fakultet - Faculty Behavioural Sciences Laitos - Institution - Department Teacher Education Tekijä - Författare – Author Mira Laaksonen Työn nimi - Arbetets titel Marttaliiton kotitalousviestintä sosiaalisessa mediassa Title Communication of the home economics of the Martha Organization in social media Oppiaine - Läroämne – Subject Home Economics Työn laji/ Ohjaaja - Arbetets art/Handledare - Level/Instructor Master’s Thesis / Supervisor’s Name Hille Janhonen-Abruquah Aika - Datum - Month and year December 2016 Sivumäärä - Sidoantal - Number of pages 27pp. + 9 appendices Tiivistelmä - Referat – Abstract Abstract: In today´s world the communication has moved more and more to networks and social media. As the society has turned into medial world there is a need for companies and associations to communicate multichannel to reach their focus groups. Succeeded creation of the brand and its execution can have an influence to imagines and reputation of the organization. The goal in this research was to find out what type of image there is of the communication of the home economics of the Martha Organization in the social media. In addition the goal was to investigate how the brand of Martha Organization appears in the communication of the social media and what type of publications interest the most of the followers of the Facebook-pages of the Martha Organization. In the behavioural science the quantitative and qualitative research methods cannot be excluded in analytical models but they can be used as continuum in the research. That is how it was performed in this study, where the publications of the Martha Organization in the Face-book were first categorized and then investigated the reactions of these publications and the visibility of the Martha brand. The material consisted of 537 publications in the Martha Organization Facebook-pages during the October 2015 and September 2016. The food related publications were the most and the garden-theme publications were the least common publications. The food-related publications received the most reactions as well. The money and consumption themes got the least reactions. Those publications related to food or domestic care that included a good receipt or a handy tip, draw attention the best in the Facebook. In those publications the Martha brand were the most visible as well. Avainsanat – Nyckelord kotitalousneuvonta, viestintä, sosiaalinen media, brändi, Marttaliitto Keywords Home economics counselling, communication, social media, brand, The Martha Organization Säilytyspaikka - Förvaringsställe - Where deposited Library of Helsinki University, Kaisa-house, Behavioural Sciences Muita tietoja - Övriga uppgifter - Additional information
Now showing items 3470-3489 of 7170