Browsing by Subject "Usage"

This study researched the rationale behind creative practitioners for utilising or not utilising Text-to-Image Generative (TTIG) AI in their creative process. In addition, it also researches how the workflow of creative practitioners who are utilising this technology. A Reddit analysis of 331 posts and their comments and an online questionnaire with 92 participants is performed. The result showed that the rationale for creative practitioners not using TTIG is varied, including personal reasons, impact on the artist, ethical issues surrounding it, the AI-generated art itself, and their own creative workflow. On the other hand, motivation for using TTIG is mostly driven by the playfulness and usefulness of the system. Amplified by the benefit felt by the users for example source of inspiration, helping idea generation and exploration of new creative possibilities. There are mainly four types of workflow incorporating TTIG: to use it as reference only, use it as is, use it as a base, and use it as parts. We further discuss the implications of these findings and the author highlights the urgency of policymakers to create regulations safeguarding creative and their creations. The author also proposes to develop the system collaboratively with creative practitioners and the inclusion of AI in art education curricula.