Browsing by Subject "labour unions"

The aim of this research is to identify and compare how Posti (as the employer of an ethnically diverse workforce) and PAU (as the labour union representing a constantly diversifying field) construct new postal workforce diversities. The once respected and fairly well paid civil service offices of postal officers have turned into low-paid, low-skilled, often part-time work, which is failing to attract ethnic-Finn employees. As a result, migrant workers have infiltrated postal warehouse work, daytime mail delivery and especially early morning delivery. The rapid entrance of non-ethnic Finns into the field has forced Posti and PAU to consider, how they wish to approach the growing diversity of their workforce. This research examines these approaches. Articles from Posti’s personnel magazine and PAU’s membership magazine form the empirical basis for this research. Altogether 24 articles, 12 from each magazine, were chosen based on their relevance to the topic of ethnic diversity and migrant workforce. The material was collected from publications that were released between January 2014 and August 2017. Acker’s (2006) theoretical framework of “inequality regimes” in organizations serves as the core theory as well as the methodological tool for this research. The theoretical and methodological concept of frame analysis is also used to further help understand, how Posti and PAU are able to explain and justify existing inequalities in the data. A critical discourse analytical approach is present throughout the research, from the initial reading and coding of the material to the presentation of the results. The critical analysis of the selected material suggests that Posti and PAU approach the growing diversity of postal workforce in very different ways. Posti presents the diversification of the workforce as a necessary and positive change, which will help the company expand the personnel’s skillset and even increase its financial results. Ethnic diversity and increased migrant workforce is discussed in a thoroughly positive light in the personnel magazine of Posti. Migrant workers’ lack of Finnish language skills is the only negativity of the ethnically diverse workforce of Posti, which is brought up in the material. The poor Finnish skills of migrant workers are also stressed in the membership magazine of the union, but the union is also concerned with Posti’s unfair treatment of the migrant workforce. On one hand, PAU stresses the necessity to include migrant workers into the Finnish working life and on the other hand, PAU stresses the possible culture clashes this might generate. The core finding of this research is that the way diversity is approached is closely related to the objectives and aims of the organization in question. Posti very purposefully aims to construct a new cohesive workforce diversity, which focuses on the possibilities of diversity and actively aims to hide existing inequalities. Posti still relies heavily on manual labour to carry out its core services, and therefore, it is in its interest to portray diversity in a positive light. The approach that PAU takes towards diversity in its membership magazine, is far less coherent and purposeful than that of Posti. It shows concern for the potential mistreatment of Posti’s migrant workers but fails to take a stand on the position of migrant workers within the field. This research concludes that PAU is still unsure of its approach towards the new diversities of postal work. On one hand, its mission has always been to protect the terms and conditions of the employees, to which the entrance of migrant workers into the field poses a threat, but on the other hand, one of the key values of the labour movement has always been solidarity. So far, PAU is still trying to fulfil both objectives, which results in inconsistent and limited views of what the diversification of the workforce means for postal work.