Browsing by Subject "Hallinta"

The objective of this study was to examine can entrepreneurship education be seen as neoliberal governmentality. I was specially intrested about what kind of identities entrepreneurchip education tried to build to students. I also looked what kind of features were attached to these identities and what kind of reality and human figure they builded. Because entrepreneurship education in this study was seen as a form of neoliberal governmentality, I compared the human figure that was builded in entrepreneurship education to neoliberal human figure and tried to find similarities on them. From these results I tried to figure, could entrepreneurship education be seen as a form of neoliberal governmentality. I selected four different entrepreneurship education documents as my research material. One document was made by state, one was provincial, and other two were municipal entrepreneurship education programs and strategies. I applied critical discourse analysis to analyze these documents. In my material I looked for discourses that handled those features that were attached to entrepreneurship. After this I examined in the light of my theory, what kind of social reality was built in these discourses. I found three different dominant discourses in my material: intrapreneurship discourse, responsibility discourse and individuality discourse. Intrapreneurship discourse highlighted entrepreneurial features that was linked in change of work, such as flexibility and change management capability. Discourse built reality where change was inevitable and individual just had to adapt in it. Responsibility discourse built idea of person that has to take all responsibility of himself and his family. So person is provider of his own welfare, not the state. Individuality discourse highlighted persons own individuality, which was also possibility for them, but it was also obligation which they needed in constant competition. These discourses appear in my study as a form of neoliberal governmentality, which allow to manipulate individuals thinking and action in such way, that it is easier to justify neoliberal changes in society.