Browsing by Subject "jakamistalous"

Sharing economy turns ordinary consumers to active citizens who share, create and produce goods and services for their needs. Sharing the less–used of completely spare resources – such as goods, facilities, and even people's time – leads for more efficient use. The sharing economy is expected to grow rapidly in Finland in the coming years and reach even a permanent position on the Finnish market. This study examines the opportunities of sharing economy for Finnish households. Based on the literature the opportunities of sharing economy have been divided to six broader categories. The concept of sharing economy is discussed in the study by Acquier, Daudigeos and Pinksen and Schor's theories. The research questions of my research are as follows: 1. What opportunities the sharing economy holds for Finnish households? a. What are the categories the sharing economy splits into, from the view of households? The study is a descriptive literature review, in which both Finnish and international scientific publications have been used. Material has been limited to publications on the opportunities of sharing the economy, followed by limiting the remaining literature to the top categories by industry. The literature review showed that a variety of new opportunities are available to households in the sharing economy – some of them have not even been seen in Finland yet. Opportunities are divided into areas of transport, housing and space use, food services, recycling and lending of goods, and tourism services. However, predicting the stabilization of the sharing economy is challenging, as it still is in its growth phase. The situation continues to live both in terms of opportunities and challenges for households.